If you are interested in using Steam's content or services in a public setting, you should join the Steam Site Licensing Program (formerly Cybercafé Program). To do so, you can sign up directly at https://partner.steamgames.com/.
Instructions on how to add multiple accounts to the same license agreement can be found here.
Any physical site where you intend to allow others access to Steam, SteamVR, Steam games or other content or services provided by Valve, whether you take money for it or not.
Sites in this sense may include arcades, amusement parks, cybercafés, dorms, museums, pop-up stores or in fact any other place you can think of.
Regular Steam subscriptions are provided with a purely noncommercial, personal license (see our Subscriber Agreement). This will not cover any kind of public use or making content available to third parties.
The Site Licensing Program is designed to make it easy and affordable for you to allow your patrons access to all the great content and services that Steam has to offer.
Signing up for a site license allows you operate Steam at your site. It also allows you to let your Patrons use games and other content under these circumstances:
Joining the Site Licensing Program is free. So is letting your patrons play any games using their personal Steam User Accounts or games that are provided as part of the Free Site Subscriptions List. The prices for Paid Site Subscriptions for other individual games can be found on their respective Steam store pages.
No. You only need to sign up once with the main Steam user account you use to administer your Site account. For security reasons, you should not use this account on a machine that is accessible to your patrons. In the future, you can also add additional user accounts for the individual machines at your site through the partner page directly.
However, please be aware that if you also purchase Paid Site Subscriptions to individual games through Steam, these are generally issued on a per seat basis, meaning that you have to have one Steam user account and one Paid Site Subscription per machine that you intend to offer the licensed game on concurrently.
At this time, the Free Site Subscriptions List consists of:
*(Including license to install the game Portal 2 ONLY to provide assets for Portal Stories:VR)
Great! Please reach out to us via firstname.lastname@example.org and we will help you get set up.